I found this a while back and decided to share it. It goes over some of the key ranking factors and includes a list of the best directories to list your web site in. There are some good ones, and while a web site won't get great traffic from directories alone, it can help. So check out Strongest Link's best web directories list and maybe you'll find a nice place to get a link for your site. I know some more great directories that aren't… Continue

I came across a nice program for checking backlinks. They even have a free version you can try to see how it works for you. The web page looks a bit spammy, but it's seriously a nice program if you want to quickly find out who's linking to a web site and how. The program is called SEO Spyglass and I was fairly impressed with it. Most of their stuff looks spammy, but this program works for me. Check it out!

I found this while reading my RSS feeds today. 100+ Untapped Link Building Strategies from Zanypixel.com gave some great ideas on how you can build a few more links for your web site. Not all of the ideas are great, but there's probably a little something for everyone. For example the part about "CSS galleries are another untapped source of traffic" probably isn't going to work for most people. I real… Continue

Bruce Clay, Inc. had a great article on pay per click management. It covered a lot of good ideas on how to tweak adwords to better track results. One thing that I happen to be fond of that I didn't see listed here is making duplicate ads. Instead of rotating A/B/C/D I rotate A/A/B/B/C/C/D/D. By making identical copies of each add I can see if the click through rates are repeatable or if they're a fluke.

Either… Continue

We've all been there. You have a web site that's ranking well, you're watching your traffic build, then one day the ranking drops. You're knocked back several pages and you have to climb your way back up. This is a place dedicated to sharing our thoughts and experiences on search engine marketing and optimization. It also makes for a great networking location for those looking to outsource their skills. Join, share, and enjoy!